copywriter / idealist
Paolo is a story of communication itself. 10 years at Radio Popolare, first as a copywriter then creative director
for both international and ultra Italian agencies, communication consultant for Elio e le Storie Tese or Patty Pravo.
Already half Spanish, or in other words “espaliano”.
He is the only Italian advertiser to have inspired a song, “Paolo Rumi” by Momus.
He has worked for everything or almost everything:
diamonds, acne creme, weekly religious journals, tampons, yachts, French tourism, funeral homes.
He worked on a radio campaign for Suzuki, “Una Giapponese a Roma, that sold cars through transmission alone.
Ask Paolo words to say it.
EXPRESSIONIST, WITH A TWIST.
Being an artistic trend, we’ d choose a definition like this. With just a simple glitch:
we never ever stop.
v. Monte Nevoso 6
20131 Milan - Italy
+39 02 91767058
+39 02 91766925
v. Andrea Verrocchio 40
20129 Milan - Italy